Led the design of a new home for Canadian English Dictionary website.

Achieving better message categories through a card-sort research helped information architecture of a high-traffic mobile app.

I designed and prototyped a wallet feature for the messaging app for executives to better envision how it is supposed to work and feel.

Researched and designed a personal financial toolkit from scratch for an American startup with a focus on user-friendliness and security.

The client in this unsolicited redesign project has a poorly organized and outdated website for online sales. They need to redesign their website based on better information architecture to boost the shopping experience and sales.

An e-commerce website to build a sustainable business out of previously loved furniture.

Researched an accessible 10-color palette for color-blind users at Rakuten to be used for data visualizations.

We took on the challenge of revamping the giant fast-fashion e-commerce website’s navigation and user experience.

IDEH HUB is a boutique startup consultancy platform providing leading-edge advisory services to the Iranian startup ecosystem.